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FIT4IT Privacy Policy

FIT4IT PERFECT SPORT COACHING L.L.C – Privacy Policy

1. WHO WE ARE

FIT4IT PERFECT SPORT COACHING L.L.C (“FIT4IT”, “we”, “us”) is a limited liability company licensed by the Dubai Department of Economy and Tourism, licence no. 1406273. Our registered address is Office 7I-SH-575, Dubai Industrial City, Saih Shuaib 2, Dubai, United Arab Emirates.

We decide how and why your personal data is used when you visit fit4it.ae, fill in our forms, buy a package, message us or train with us. This policy explains what we collect, why, who we share it with and the choices you have.

Contact for anything in this policy: hello@fit4it.ae or WhatsApp +971 56 566 7566.

2. WHAT WE COLLECT

Information you give us

  • Booking and contact details: name, phone or WhatsApp number, email, area in Dubai, preferred training times, training location and goals.
  • Assessment information: age or date of birth, height, weight, body measurements, fitness level, injuries, medical conditions, medication, lifestyle and nutrition habits.
  • Purchase details: the package you choose, number of sessions, amount paid, name, email and phone. Card details are entered directly with our payment provider, Stripe. We never see or store your full card number.
  • Messages: what you send us through our forms, WhatsApp, email or social media.
  • Photos and progress records: only if you choose to share them with your coach.

Information collected automatically

  • IP address, device and browser type, pages visited and the site that referred you, through cookies and similar technologies (see section 9).
  • Security records, such as the IP address and time of failed login attempts, to protect the website.

3. HEALTH INFORMATION

Assessment answers about injuries, medical conditions, medication and body measurements are health data, a sensitive category under UAE law. We collect it only after you give explicit consent by ticking the consent box on the form.

We use it only to assess you and to plan and adapt your training safely. Only the FIT4IT team and your assigned coach can see it. We never use it for advertising.

You can withdraw this consent at any time by contacting us. We may then be unable to train you safely. Our coaching is not medical advice: please check with your doctor before starting a new exercise programme.

4. WHY WE USE YOUR INFORMATION

  • Reply to your enquiry and book your FITIQ™ assessment – contact details and goals. Basis: steps you asked us to take before a contract.
  • Provide your training (assessment, plan, schedule, coach) – contact details, assessment and health information. Basis: our contract with you; your explicit consent for health data.
  • Take payment, issue invoices, keep tax records – purchase details. Basis: our contract with you; legal obligations.
  • Send service messages (confirmations, schedule changes) – contact details. Basis: our contract with you.
  • Send offers and news by email or WhatsApp – contact details. Basis: your consent; opt out at any time.
  • Keep the website and payments secure, prevent fraud and spam – IP address, device, security records. Basis: protecting our clients and website; legal obligations.
  • Measure website visits and advertising results – cookie and device data. Basis: improving our website and advertising; switch it off at any time in Cookie Settings.
  • Handle complaints and legal claims – relevant records. Basis: legal obligations.

5. WHO WE SHARE IT WITH

We do not sell or rent your personal data. We share it only with the providers that help us run our service, and only what each one needs.

  • Hostinger – website hosting and our email. Processed outside the UAE (currently the USA).
  • Stripe – card payments. USA and EU.
  • Google (Tag Manager, Google Analytics 4, reCAPTCHA) – website security and visit measurement. USA.
  • Microsoft (Clarity) – anonymised heatmaps and session recordings that show how visitors use our pages. USA.
  • Meta (Meta Pixel, WhatsApp) – advertising measurement; WhatsApp conversations. USA and EU.
  • Instagram and Trustindex – showing our Instagram posts and Google reviews on the website. USA and EU.
  • FIT4IT coaches – running your sessions. UAE.

We also disclose information to authorities, courts or professional advisers when the law requires it, or to protect our clients, staff or business.

6. TRANSFERS OUTSIDE THE UAE

Some of the providers above store data outside the UAE, mainly in the USA and the EU. We choose established providers that commit by contract to protect personal data, and we share only what is needed for each service. We make these transfers in line with UAE Federal Decree-Law No. 45 of 2021 on the Protection of Personal Data.

7. HOW LONG WE KEEP IT

  • Client, purchase and invoice records: 5 years after your last session, for tax and accounting rules.
  • Assessment and health information: 2 years after your last session, or sooner if you ask us to delete it.
  • Enquiries that did not become clients: 12 months.
  • Marketing consent: until you opt out.
  • Website security records: up to 12 months.
  • Cookies: Google Analytics up to 2 years, Microsoft Clarity and your cookie choice 12 months, Meta 90 days.

When the period ends, we delete or anonymise the information.

8. YOUR RIGHTS

Under UAE data protection law you can:

  • get a copy of the personal data we hold about you;
  • ask us to correct data that is wrong or incomplete;
  • ask us to delete your data, unless the law requires us to keep it;
  • ask us to restrict or stop certain uses, including marketing;
  • withdraw any consent you gave, without affecting what we did before;
  • ask for your data in a format you can take to another provider.

We do not make decisions about you by automated means alone.

To use any of these rights, email hello@fit4it.ae. We may ask you to confirm your identity. We reply free of charge, within 30 days. If you are not satisfied, you can complain to the UAE Data Office.

9. COOKIES

We use essential cookies that the website needs to work, keep it secure and run checkout. We also use analytics and advertising cookies from Google, Microsoft Clarity and Meta to understand visits and measure our ads.

You can switch analytics and advertising cookies off at any time with the Cookie Settings link at the bottom of every page. Your choice is saved for 12 months. You can also block or delete cookies in your browser settings.

10. SECURITY

Our website uses an encrypted connection (HTTPS). Access to client data is limited to the team members who need it. We protect logins against repeated failed attempts and keep backups. Card payments are handled by Stripe, which is certified to the PCI DSS card security standard.

No website is completely secure. If a breach affects your data, we will inform you and the authorities as the law requires.

11. AGE

Our services and website are for adults aged 18 and over. Clients under 18 can train with us only with the written consent of a parent or guardian, who completes our forms for them. If you believe we hold a minor’s data without that consent, contact us and we will delete it.

12. MARKETING MESSAGES

We send offers and news only if you agreed to receive them. Each email has an unsubscribe link, and you can reply STOP to any WhatsApp message.

13. CHANGES TO THIS POLICY

We may update this policy, and we will tell you about significant changes by email or on the website.

14. GOVERNING LAW

This policy is governed by the laws of the United Arab Emirates as applied in the Emirate of Dubai. The courts of Dubai have exclusive jurisdiction over any dispute.

15. CONTACT US

FIT4IT PERFECT SPORT COACHING L.L.C
Office 7I-SH-575, Dubai Industrial City, Saih Shuaib 2, Dubai, UAE
Email: hello@fit4it.ae
WhatsApp: +971 56 566 7566